Title: Account Manager / Executive – 3 positions
available: Shanghai, Beijing & Guangzhou
Responsibilities:
General
- Overall responsibility of
beer/wine
/spirits
with particular focus on new business,
sales and distribution development
- Develop budgets and ensure the business execution falls
within budget parameters
- Responsible for beer/wine
/spirits
strategy development, implementation and execution
- Be the face and voice of Dxcel’s beer/wine/
spirits
to customers, suppliers and any third parties
- Work closely with Dxcel senior management in
executing the business strategy
- Develop a detailed understanding of the
beer/
wine/
spirits
market in the region, key competitors, opportunities and threats
Marketing and Business Development
- Develop an organic plan for cost effective business
development in the target markets and market segments
- Cost out key marketing plans as part of the
overall business plan and budget
- Work with other Dxcel offices and staff to ensure the
whole organization is working in alignment into key
market segments
-
Define
key target market segments to develop key USPs for the business
- Plan and execute key marketing and promotion programs
Product
- Develop a business strategy for a market driven
product portfolio
- Manage key
customer
relationships
- Work with suppliers to enhance marketing plans
and general marketing effectiveness
- Develop uniformity and economies for marketing
plans and brand development
Key Requirements
-
3 – 5 years FMCG industry sales/marketing
experience
-
strong interpersonal skills and self-confidence
-
native English speaker
-
spoken Chinese is a must
-
undergraduate degree is required
-
good computer and presentation skills
